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Why You Need a Lead Magnet

Here’s the secret sauce to filling up your coaching program or getting your service noticed - it’s a lead magnet! 😍😍

If you want people to sign up for your website then you need to give them a reason. The best way to do that is by providing high-quality, valuable content in the form of a lead magnet.

Woman enjoys her coffee while reading a free guide that is a lead magnet

A lead magnet does exactly what it sounds like. It’s usually a form of free or discounted information or education you offer in exchange for something valuable - a potential customer’s name, email and phone number.

Why is using a lead magnet SO important? Leads are potential customers who will land in your email sequence, booking site or sales funnel sequence! Now if I’m speaking Greek then we really need to talk! DM “lead magnet” to me and get your questions answered.

Here are some lead magnet ideas:






✨Canva Templates

✨Guide (How-to, Step-by-Step)

✨Discount on Services or Limited Time Offer

Want to know how to make your ebook or lead magnet look enticing and align with your brand? Use Canva Pro and search for "Lead Magnet" under templates. Don't have a Canva Pro account? Sign up now:

Want to get my lead magnet?! It's free. Tap the link below to download brand tips and a checklist to jump start your visual brand identity. See what I did there?😉 Enjoy!

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Nicole Levell

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I’m a Brand Coach, Digital Strategist and Rebranding Expert. I empower female coaches & service providers to love their brand again. I take them from unsure and frustrated to having confident and clear on their marketing strategy for growth. Learn More >>


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